Rita Cunha
Rita Cunha
Professor

Rita Cunha is Associate Professor of Human Resource Management at Nova School of Business and Economics (Nova SBE).  Rita has a B.A. in Psychology, an M.A. in Human Resource Management, and a PhD. in Management.

She is the author and co-author of several books, text-books, book chapters and articles in academic journals, such as the International Journal of HRM; Journal of Organizational Change Management; European Management Journal; Leadership; International Business Review; or Journal of Managerial Psychology. She was Vice-President of the Iberoamerican Academy of Management, and Editor-in-chief of Management Research. Her current research interests are related with the impact of HRM on organizational performance, from a process Rita Cunha is Associate Professor of Human Resource Management at Nova School of Business and Economics (Nova SBE). Rita has a B.A. in Psychology, an M.A. in Human Resource Management, and a PhD. in Management. She is the author and co-author of several books, text-books, book chapters and articles in academic journals, such as the International Journal of HRM; Journal of Organizational Change Management; European Management Journal; Leadership; International Business Review; or Journal of Managerial Psychology. She was Vice-President of the Iberoamerican Academy of Management, and Editor-in-chief of Management Research. Her current research interests are related with the impact of HRM on organizational performance, from a process approach. approach.

She created and managed the first university career management service in Portugal and was director of the MBA, coordinator of the international office, and Academic Director of the CEMS MIM. She is currently Deputy Dean, Pre-Experience Studies and Academic Director of the Master in Management.


PhD. in Management from the University of Manchester, Institute of Science and Technology (UMIST)

M.A. in Human Resource Management, from New York University

B.A. in Psychology, from ISPA in Lisbon


The impact of HRM on organizational performance, considering both content and process perspectives.

  • Alcaraz, José Manuel, Susaeta, Lourdes, Suarez, Esperanza, Colón, Carlos, Gutiérrez-Martínez, Isis, Cunha, Rita, Leguizamón, Francisco, Idrovo, Sandra, Correia, Manuela Faia, Weisz, Natalia, Pin, José Ramón (2019). The human resources management contribution to social responsibility and environmental sustainability: explorations from Ibero-America. International Journal Of Human Resource Management, 30 (22), 3166-3189.
  • Sanders, Karin, Jorgensen, Frances, Shipton, Helen, Van Rossenberg, Yvonne, Cunha, Rita, Li, Xiaobei, Rodrigues, Ricardo, Wong, Sut I., Dysvik, Anders (2018). Performance-based rewards and innovative behaviors. Human Resource Management, 57 (6), 1455-1468.
  • Dibben, Pauline, Brewster, Chris, Brookes, Michael, Cunha, Rita, Webster, Edward, Wood, Geoffrey (2017). Institutional legacies and HRM: Similarities and differences in HRM practices in Portugal and Mozambique. International Journal Of Human Resource Management, 28 (18), 2519-2537.
  • Coelho, Joaquim Pinto, Cunha, Rita, Gomes, Jorge F S, Correia, Anabela Gomes (2015). Strength of the HRM system: the development of a measure. Journal of Industrial Engineering and Management, 8 (4), 1069-1086.
  • Albuquerque, Isabel Faro, Cunha, Rita, Martins, Luís Dias, Sá, Armando Brito (2014). Primary health care services: workplace spirituality and organizational performance. Journal Of Organizational Change Management, 27 (1), 59-82.
  • Correia, Manuela Faia, Cunha, Rita, Scholtern, Marc (2013). Impact of M&As on organizational performance: the moderating role of HRM centrality. European Management Journal, 31 (4), 323-332.
  • Cunha, Miguel Pina e, Cunha, Rita, Rego, Arménio (2009). Exploring the role of leader-subordinate interactions in the construction of organizational positivity. Leadership, 5 (1), 81-101.
  • Cunha, Rita, Cunha, Miguel Pina e (2009). Impact of strategy, strength of the HRM system and HRM bundles on organizational performance. Problems & Perspectives In Management, 7 (1), 46-58.
  • Cunha, Miguel Pina e, Cunha, Rita (2008). The role of mediatory myths in sustaining ideology: the case of Cuba after the ‘special period’. Culture And Organization, 14 (3), 207-223.
  • Cunha, Miguel Pina e, Cunha, Rita, Rego, Arménio (2007). Toward a cross-cultural theory of "exemplary organizations" evidence from Cuba. Thunderbird International Business Review, 49 (5), 545-565.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita (2005). Organizações: uma perspectiva positiva. Comportamento Organizacional e Gestão, 11 (1), 111-114.
  • Cunha, Miguel Pina e, Cunha, Rita (2004). Changing a cultural grammar? The pressure towards the adoption of "Northern time" by Southern European managers. Journal of Managerial Psychology, 19 (8), 795-808.
  • Cunha, Miguel Pina e, Cunha, Rita (2004). The dialectics of human resource management in Cuba. International Journal Of Human Resource Management, 15 (7), 1280-1292.
  • Cunha, Miguel Pina e, Kamoche, Ken, Cunha, Rita (2003). Improvisation in organizations. International Studies of Management & Organization, 33 (1), 3-9.
  • Cunha, Rita, Cunha, Miguel Pina e, Morgado, António, Brewster, Chris (2003). Market forces, strategic management, human resource management practices and organizational performance: a model based on a european sample. Management Research, 1 (1), 79-91.
  • Cunha, Miguel Pina e, Kamoche, Ken, Cunha, Rita (2003). Organizational improvisation and leadership: a field study in two computer-mediated settings. International Studies of Management & Organization, 33 (1), 34-57.
  • Cunha, Miguel Pina e, Cunha, Rita (2003). The interplay of planned and emergent change in Cuba. International Business Review, 12 (4), 445-459.
  • Cunha, Rita, Cooper, Cary L. (2002). Does privatization affect corporate culture and employee wellbeing?. Journal of Managerial Psychology, 17 (1), 21-49.
  • Campos Cunha, Rita (1999). Preventing Stress, Improving Productivity: European Case Studies in the Workplace, edited by Michiel Kompier and Cary Cooper, Routledge, New York, 1999. No. of pages: 345. Stress Medicine, 15 (4), 261-262.
  • Cunha, Rita, Cooper, Cary L. (1998). Privatisation and the human factor. Journal of Applied Management Studies, 7 (2), 201-210.
  • Cunha, Rita, Cooper, Cary L., Moura, M. Isabel, Reis, M. Emilia, Fernandes, Paula (1992). Portuguese version of the OSI: A study of reliability and validity. Stress Medicine, 8 (4), 247-251.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos, Neves, Pedro (2016). Manual de comportamento organizacional e gestão. 8. ª ed. Editora RH.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos, Neves, Pedro (2014). Manual de Comportamento Organizacional e Gestão. 7. ª ed. Editora RH.
  • Gomes, Jorge F. S., Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos, Marques, Carlos Alves (2008). Manual de gestão de pessoas e do capital humano. Edições Sílabo.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos (2007). Manual de Comportamento Organizacional e Gestão. 6. ª ed. Editora RH.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita (2007). Organizações positivas. Dom Quixote.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos (2006). Manual de Comportamento Organizacional e Gestão. 5. ª ed. Editora RH.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos (2004). Manual de Comportamento Organizacional e Gestão. 3. ª ed. Editora RH.
  • Cunha, Miguel Pina e, Rego, Arménio, Cabral-Cardoso, Carlos, Cunha, Rita (2003). Comportamento organizacional e gestão: Casos portugueses e exercícios. Editora RH.
  • Cunha, Miguel Pina e, Rego, Arménio, Cunha, Rita, Cabral-Cardoso, Carlos (2003). Manual de Comportamento Organizacional e Gestão. 1. ª ed. Editora RH.
  • Cunha, Rita (1992). A gestão de recursos humanos na estratégia da empresa. Instituto do Emprego e Formação Profissional, I.P. (IEFP).
  • Cunha, Rita (2014). O que é uma boa conclusão?. Investigação em Gestão de Recursos Humanos: Um Guia de Boas Práticas. F. S. Gomes, Jorge, Cesário, Francisco (Eds.), Escolar Editora, 349-356.
  • Cunha, Rita (2008). Procrastination. International Encyclopedia of Organization Studies. Clegg, Stewart, Bailey, James R. (Eds.), Sage Publications, Inc., Vol. 4, 1306-1308.
  • Cunha, Rita (2007). La gestion de los recursos humanos en Portugal. 3ª ed. La gestión de los recursos humanos. Dolan, S., Cabrera, R.V., Jackson, S., Schuler, R. (Eds.), McGraw-Hill/Interamericana de España, 397-399.
  • Cunha, Rita (2006). Flexibilidade dos recursos humanos. Comportamento Organizacional e Gestão. : 21 Temas e Debates para o Século XXI. Gomes, Jorge F. S., Cunha, Miguel Pinha e, Rego, Arménio (Eds.), Editora RH, 289-300.
  • Nikandrou, Irene, Cunha, Rita, Papalexandris, Nancy (2006). HRM and organizational performance: Universal and contextual evidence. Managing Human Resources in Europe. : A Thematic Approach. Routledge Taylor & Francis Group, 177-196.
  • Cunha, Rita, Obeso, Carlos, Cunha, Miguel Pina e (2004). Spain and Portugal: Different paths to the same destiny. Human Resource Management in Europe. : Evidence of Convergence?. Butterworth Heinemann - Elsevier, 161-188.
  • Cunha, Rita (2002). Privatization and outsourcing. The New World of Work. : Challenges and Opportunities. Cooper, Cary L., Burke, Ronald J. (Eds.), Blackwell Publishing Ltd, 29-46.
  • Cunha, Rita (2000). Impact of privatization in Portugal. The Organization in Crisis. : Downsizing, restructuring and privatization. Burke, Ronald J., Cooper, Cary L. (Eds.), Blackwell Publishing Ltd, 44-57.
  • Cunha, Miguel Pina e, Cunha, Rita (2000). Improvisation and learning: Soulmates or just friends?. Innovative theories, tools, and practices in work and organizational psychology. Vartiainen, Matti, Avallone, Francesco, Anderson, Neil (Eds.), Hogrefe and Huber Publishers, 307-320.
  • Cunha, Rita (1999). Avaliação de desempenho. Recursos humanos. : Colectânea de textos. Lopo, Teresa Teixeira, Clemente, Vanda (Eds.), CIDEC.
  • Cunha, Rita (1999). Mudanças nas empresas privatizadas: A cultura empresarial. Privatizações e regulação. : A experiência portuguesa. Ministério das Finanças, 175-190.
  • Cunha, Rita (1999). O lado humano das privatizações. Teoria organizacional: perspectivas e prospectivas. Cunha, Miguel Pina e (Eds.), Publicações Dom Quixote, 299-309.
  • Cunha, Rita (1996). Grupos nas organizações: Uma perspectiva de gestão. Comportamento organizacional e gestão de empresas. Marques, Carlos Alves, Cunha, Miguel Pina e (Eds.), Dom Quixote, 205-235.
  • Cunha, Rita, Marques, Carlos Alves (1995). Human resources management in Portugal. Human Resource Management in Western Europe. Brunstein, Ingrid (Eds.), De Gruyter, 211-229.
  • Cunha, Rita (1993). Women in business and management: Portugal. European Women in Business and Management. Davidson, Marilyn J., Cooper, Cary L. (Eds.), SAGE Publications, 174-184.