The seminar "The Value of Sustainability for Universities in the 21st Century" will have Professor Júlia Seixas, Pro-Rector of NOVA University Lisbon and Coordinator of Sustainability and NOVA 4 The Globe. This session will be open to the academic community to motivate and involve the Nova SBE community to think of ways to strengthen the impact universities can have on society and to facilitate the organizational transformation to execute the best sustainability practices aligned with the European Green Deal, the Paris Agreement, and the Sustainable Development Goals (SDGs).