Our vision is to establish Portugal's most complete Sales Education and Innovation Ecosystem through a University-led professional center for strategic selling.
Our mission is to prepare, develop, and launch future leaders and managers and educate both sales individuals and teams in the most advanced methodologies and practices.
Companies worldwide have identified hiring, training, developing, and retaining sales talent as one of their top priorities and one of the hardest challenges, with sales seeing some of the highest turnover rates among managers and staff alike. This must change.
The intricacies that digital transformation companies must go through, combined with constantly adapting to disruption and aligning their corporate strategy to their commercial plan, are some of the biggest challenges selling companies face in the post-COVID-19 scenario. Defending existing businesses while creating new opportunities to expand in a VUCAH context (Volatile, Uncertain, Complex, Ambiguous, Hyper-connected) has unquestionably become more complicated.
Nova SBE Sales Lab will deliver:
- Answers to modern-day sales challenges
- Innovation to learning and education in sales
- An integrated learning environment for executives and professionals
- Meaningful engagement with employers and businesses
- A closer connection to the world around us